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Driving School Business Plan

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Driving lessons were once thought of to be optional courses that young persons take when they need to add up more skills and knowledge. This has changed, as this has become a mandatory education to drive on the roads.

The driving school is not for just starters, it is also of great help to persons who would love to brush up their skills. The quality of the driving instructor will determine the quality of learning about the road rules, car operations, and preparation for upcoming driving examinations.

The drivers will benefit in the following ways

  • Ability to learn More Efficiently
  • Staying Abreast of Road Worthiness
  • Avoiding Memory Loss
  • Added Focus
  • A Reduction in Insurance Rates
  • A Reduced Waiting Time for Certificates & Licenses
  • More Practice
  • Increased Awareness:
  • A Better Driving Record


Table of content


Executive Summary4
Introduction 6
Business Description 8
Products and Services10
Market Analysis11
Competitor Analysis13
Sales and Marketing Plan14
Operational Plan18
Management Plan 23
Financial Plan25

Executive Summary


The purpose of this business plan is to raise N6,300,000 for the start-up expenses of a driving school company, to be cited in Ekiti State.

This document shows the projected financials and operational for the first three years of operations.

PATILAD driving school will over time expand her services beyond Ekiti State, to other states in the South-West, and other regions in Nigeria.

We train our clients to observe all the driving regulations, bearing in mind health and safety measures; then we register them with the Federal Road Safety Commission for licensing.

We are committed to offering quality service at every of our centres.

Our trainers are experienced persons with several years of driving behind them; each of them are certified HSE experts.

We use standard materials, curriculum, and vehicles for our training.

The Company

PATILAD driving schools is starting as a solution to several accidents that happen on the highway as a result of untrained and poorly trained drivers.

PATILAD Driving School will be located in Ado-Ekiti, Ekiti State.

Our services will be open for enquiries through our website – all round the clock, and between the hours of 9:00 am and 5:00 pm at our office.

Products and Services

PATILAD Driving School will offer the following services:

  • Driving training school
  • Drivers’ advisory and recruitment:
  • Licensing and vehicle particulars

The Market

We offer a wide range of services for drivers and potential drivers.

Our ultimate goal is to be a reference-point company for drivers that needs registration and licensing with the Federal Road Safety Corps.

We offer private and commercial driving classes in Ado-Ekiti and the entire Ekiti state. We are positioned to offer our services at pocket-friendly prices.


Our competitors include;

  1. Dayo Drive Driving School
  2. Forward Ever Standard Driving School
  3. Give-Way Driving School

Our Competitive Edge

Our competitive edge is based on the following

  • State-of-the-art equipment & facility to stimulate driving experiences
  • Flexible learning hours
  • Professional faculty members

Financial Considerations

PATILAD Driving School seeks N6.3 million in long-term debt and investment financing to cover start-up costs, equipment, facility expenses, and working capital.

From our research, the business has high prospects as the young population and the number of persons with disposable income has been on a constant increase.

This has reflected positively on the financial projection, as it provides room for accelerated repayment of her loan obligations.

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