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Feed Mill Business Plan

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Feed milling has proven to be a very lucrative business not only in Nigeria but in the world at large. Animal feeds are a major input of both intensive and semi-intensive animal husbandry including aquaculture. As a business, the demand for feed will always increase vis-à-visanimal protein production hence an opportunity for feed millers to earn a steady income and also provide employment opportunities for a countless number of men and women.

Major customers for feed mills in Nigeria are mainly medium and small-scale poultry farmers, fish farmers, goat and sheep farmers, etc. Horse owners will also buy our feeds. Our target market includes choice Farms, Best Foods Global, Meat World Foods, Chi Farms, Obasanjo Farms followed by other medium and small-scale animal meat producers throughout south-western Nigeria. The high demand for chicken meat, egg and other poultry products, fish and fattened cows, etc. has led to an increase in animal farms start-up in many parts of the country and this definitely has led to an increase in demand for feeds.

Hence starting and running a feed mill has become a very lucrative and most necessary venture for the animal meat industry in Nigeria and current trends of increased local production is definitely a good indication of our relevance.


Table of content


Executive Summary3
Business Description 7
Products and Services10
Market Research 13
Competitor Analysis14
Sales and Marketing Plan16
Operational Plan20
Management Plan22
Financial Plan and Projections23



PATILAD Feed mill is a start-up animal feed mill that is involved in the production of chicken feed, fish feed, pig feed, goat and horse feed, etc. targeting consumers in southwest Nigeria and is located in Osun state.

The Company

PATILAD Feed mill is established as a limited liability company owned by Dayo Adetiloye, a veteran in the Agric industry with over 15 years’ experience in the industry.

Products and Service

PATILAD Feed mill will sell Feed mill products, including chicken feed, fish feed, pig feed, goat and horse feed etc.

We also offer consulting services on the choice of ration that best suit different breeds of animals. Our feeds rations are balanced, highly nutritious and of high quality, animal friendly. We produce, process and package to meet standard organization of Nigeria and international standard.

The Market

Nigeria, the largest nation in African, with an approximate population of 180million people presently consumes about 230 million MT of animal protein annually and more than 60% of this quantity are imported. Local production is just barely around 5o million MT.

According to The Poultry Association of Nigeria (PAN), availability of quality, animal friendly and affordable feed remains the major bottleneck for the industry and about 60-70% of production cost is spent on feed.


Major competitors for PATILAD feed mill are Top Feed Mill, Land Race Feed Mill and KK Feed mill. PATILAD feed mill will establish its competitive edge through the expertise of its founders.

Financial Considerations

PATILAD feed mill seeks N10 million in long-term financing to cover start-up costs, equipment, building expenses, and working capital. Funding for the launch of the business is provided primarily by equity from the partners and investors. The business will reach positive cash flow in its 10th month of operation, allowing for expedited repayment of its loan obligations, as well as for dividends to be paid to the owners.

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