Table of content
Executive Summary 4
Business Description 7
Products and Services 11
Market Analysis 11
Competitor Analysis 13
Sales and Marketing Plan 14
Operational Plan 20
Management Plan 25
Financial Plan 26
PATILAD Ginger Farm is a new farm that is involved in cultivation, processing, sales and distribution of highly nutritious disease-free, high quality, organically cultivated gingers and other vegetables such as garlic, potatoes, lettuce, melon, mushrooms, etc targeting consumers throughout Lagos and Ogun Nigerian.We are located in Ibafo Ogun State.
PATILAD Farm is established as a limited liability company owned by Dayo Adetiloye, Adebayo Tijani, and other investors.
The farm is managed and directed by Dayo Adetiloye, a veteran in the Agric. industry with 8 years’ experience and Akinyemi Victor an experienced Agro-allied specialist with over 15 years’ experience.
Products and Services
PATILAD Ginger Farm will basically sell healthy disease free and highly nutritious gingers.
Our commercial Ginger farm is going to be standard hence we will be involved in cultivating other vegetables such as garlic, potatoes, lettuce, tomatoes, sweet corn, mushrooms and melon.
We will be involved in organic and non – organic ginger farming. Other products and services include viable and hybrid farm seeds, training and on-farm experience for would-be young farmers, etc.
We produce process and package to meet standard organization of Nigeria and international standard.
We are concerned about providing gingers products that meets for edible purposes.
Ginger is one of the most excellent spice crops cultivated in Asia, and India accounts for 40% of the world’s ginger production.
Ginger roots have high demand in national and international markets due to its excellent uses and benefits.
Farmers can make gold out of it if only they follow the proper farm management practices.
Nigeria is the 4th world’s largest ginger producer.
Ginger is being used as spice in many food items as well as in herbal medicines due to its excellent medicinal properties.
While per capital has remained stable in recent time, the price of ginger and other vegetables has increased as consumers demand premium, fresh vegetables.
Competitors for PATILAD Ginger Farm are mainly small holder farms located in and around Ogun state.
PATILAD Farm’s competitive edge includes the use of modern production techniques and equipment which turns out high quality products, excellent customer service, the expertise of its founders, etc.
PATILAD Ginger Farm seeks N5 million in long-term financing to cover start-up costs, equipment, building expenses, and working capital.
Funding for the launch of the business is provided primarily by equity from the partners and investors.
The business will reach positive cash flow in its 10th month of operation, allowing for expedited repayment of its loan obligations, as well as for dividends to be paid to the owners.