NGO Business Plan
Wondering what the world would be like for the poor and less privileged living in many countries all over the world if there wasn’t a “Non-Governmental Organization”?
Non-Governmental Organizations referred to as NGOs, are usually non-profit and sometimes international organizations independent of governments and international governmental organizations (though often funded by governments) that are active in humanitarian, educational, health care, public policy, social, human rights, environmental, and other areas to effect changes according to their objectives.
The fact remains that the non – profit industry is a major component in the equation of our world; be it social welfare, health care, education, spiritual, as well as other ramification of life.
Non – profits organizations (NPOs) are establishments that make use of their excess revenues to pursue a cause that would be beneficial to the public or a particular group of people. In a nutshell, the overall goal of non – profits organizations are to be successful in terms of wealth creation and also to be a success when it comes to giving value to the groups of people they direct their services at or to the cause they choose to pursue.
It is worthy to note that Non – profit organizations can decide to operate as a charity organization or service organization. This means that they may choose to be organized as a non-profit corporation, a trust, a cooperative, or they may choose to exist informally in some cases.
For instance; an organization that is termed a supporting organization usually operates like a foundation, but such a structure might be somewhat complicated because it holds more favourable tax status and is by law restricted about the public charities they can support.
The fact that an organization is considered to be a non-profit organization does not in any way mean that the organization does not have the intention of making profits. As a matter of fact, most non – profit organizations have revenue-generating ventures established for the sole purpose of supporting the organization (their cause).
Even though non – profit organizations are allowed by the law to run a profit-making business venture, but there may be a constraint to the extent at which they are able to generate excess revenue and even make use of the excess revenues being generated.
There are several not for profit organizations that have grown so big so that the area which they cover is not just restricted to the location or country where they operate, but also to other parts of the world. For example; one of the wealthiest Non – profit organizations are found in the United States of America – The Bill and Melinda Gates Foundation, with an endowment fund of about US$38 billion that covers countries all over the world and not just the United States of America.
Table of content
Executive Summary 3
Business Description 6
Products and Services 11
Market Analysis 12
Competitor Analysis 16
Sales and Marketing Plan 17
Management and Structure 18
Financial Plan and Projections 19
Patilad NGO is a non-profit organization aimed at providing mentoring, feeding, health care and school programs for middle and high school youths in Nigeria. The program intends of forming partnership with various hospitals, food vendors, motivational speakers, local school districts and the juvenile court system.
Our goal is to foster a commitment to young people that will promote pro-social friendships, strong interpersonal skills and reassert a sense of hope in the future. Only through personal relationships can a sense of individual responsibility be re-established that will give youths the commitment to follow through path to adulthood with a sense of pride and accomplishment.
We are quite aware that successfully setting up an effective, efficient and sustainable non-profit organization in this part of the world is a highly challenging endeavour as many factors all-around inhibit many organizations from achieving their goals including limited access to funding sources for capital investments and non-profit financing, sparse and uneven access to capacity-building resources and information, a fragmented voice on public policy matters, and deep isolation due to our geographic layout.
In order to empower and strengthen the non-profit community and also address the challenges stated above many communities all over the country have employed various strategies which have in turn established pillars for non-profit support infrastructure that organizations and non-profit leaders can turn to for advocacy, resources and support. This infrastructure developed is similar to critical public and private sectors such as advocacy, networking and research through Chambers of Commerce and educational training and financial services provided by Small Business Administration.
Staffs of Patilad NGO provide crucial support to the broad community and the smaller site communities where we are based, including partnership and resource development, recruitment and matching strategies, orientation and on-going workshops for the professional development of all mentors and partnering companies/businesses, effective assessment and evaluation tools for new initiatives and on-going programs.
Our major goal is to have our various programs in schools, churches, mosques and orphanage homes all over the country and in a long term, we expect that each of these sites will generate funds needed for site leaders so as to efficiently and effectively run the programs in each and every of our site.